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(noun and adjective) A cultural phenomenon inspired by the music of Charli XCX, connotative of a laissez-faire attitude and hedonistic lifestyle
(名词和形容词)一种受酷娃恰莉(Charli XCX)音乐启发的文化现象,寓意自由放任的态度和享乐主义的生活方式
What did this year’s race for the most powerful office on earth have in common with a sweaty rave off the UK’s M25 motorway? In 2024 — and perhaps only in 2024 — the two were closely intertwined, indelibly marked by brat.
今年争夺地球上最有权势职位的竞赛,与英国M25高速公路旁的狂欢派对有什么共同之处?在2024年——或许仅在2024年——这两者紧密交织,被brat深深烙印。
The question for those over the age of 25: what exactly is brat? In the first instance, it is the title of Charli XCX’s Grammy nominated sixth album, released in June. But to confine brat to 15 tracks of buzz-saw synths and pulsating basslines encouraging you to unleash your inner “365 party girl” is to do it a disservice.
对于25岁以上的人来说,问题是:究竟什么是“brat”?首先,它是酷娃恰莉第六张专辑的名称,这张专辑曾获得格莱美提名,并于6月发行。但如果仅将“brat”局限于15首充满电锯合成器和脉动低音的曲目,鼓励你释放内心的“365派对女孩”,那就太小看它了。
According to the British pop star, brat is “a vibe”. In the year of a vibes-based US election, it offered an unexpected glimmer of hope to blue America: Charli’s resounding endorsement of Kamala Harris with the tweet “kamala IS brat” briefly reinvigorated a struggling Democrat campaign. Harris HQ’s wholehearted embrace of the album’s lurid green cover and aggressive hyperpop, spliced with memeable one-liners in 10-second TikToks, promised to be a Gen-Z rallying cry. For a moment, it seemed as though Harris was in the throes of a brat summer, enjoying a heady, bravado-filled few months. Alas, come November, vibes failed to turn into votes.
据英国流行歌星酷娃恰莉所说,brat是一种“氛围”。在以氛围为基础的美国大选年,它为蓝色美国提供了意想不到的一线希望:酷娃恰莉在推特上响亮地支持卡玛拉•哈里斯(Kamala Harris),称“卡玛拉就是brat”,短暂地振兴了一个很难的民主党竞选活动。哈里斯总部全心全意地接受了专辑那鲜艳的绿色封面和激进的超流行音乐,并在10秒的TikTok视频中插入了可制作成表情包的金句,承诺成为Z世代的集结号。曾一度,似乎哈里斯正经历一个brat的夏天,享受着几个月充满自信的狂热。可惜,到了11月,氛围未能转化为选票。
The overwhelming success of the album and its accompanying aesthetic may instead herald the return of recession pop, dance music from the 2000s and 2010s characterised by unyielding optimism in the face of financial hardship (as Pitbull and Ne-Yo’s 2014 classic goes, “This is the last 20 dollars I got but I’ma have a good time ballin’ tonight”). Reeling from the cost of living crisis, brat is Gen Z’s remedy to society’s pathologies. Who cares about mounting student debt and an unforgiving job market when, according to brat, all it takes to have a good time is a “pack of cigs, a Bic lighter and a strappy white top”?
这张专辑及其伴随的美学的巨大成功可能预示着经济衰退流行音乐的回归,这种音乐是2000年代和2010年代的舞曲,以在经济困难面前不屈的乐观主义为特征(正如Pitbull和Ne-Yo的2014年经典歌曲所唱,“这是我剩下的最后20美元,但今晚我会尽情享受”)。在生活成本危机中,brat是Z世代对社会病态的解药。根据brat的说法,当拥有一包烟、一只Bic打火机和一件白色吊带上衣就能享受美好时光时,谁还在乎不断增加的学生债务和无情的就业市场呢?